Marketing for Pediatric Surgeon in Melbourne
- Healthcare
- WP Bakery, PHP
- 2021 November - On Going
Maximize Your Medical Impact
Marketing for Pediatric Surgeon in Melbourne
Description:
Navicosoft recognised the challenges faced by Pediatric Surgeons in Melbourne. We traced them down to the challenges they faced in marketing their services online. We set out to revolutionise marketing for a Pediatric surgeon in Melbourne with powerful services such as attractive website design, up-to-date content marketing, and powerful SEO strategies that generate a successful online presence for them through a steady supply of leads and inquiries.
Challenge:
Child surgeons in Australia stumbled in gaining online visibility for their practice due to poorly designed websites and pocket-draining ineffective Search Engine Marketing programs. Their webpages were devoid of Search Engine Optimization strategies, such as exciting blogs that appealed to the target population. These obstacles hindered their online growth, pushing their websites far away from audience reach.
Solution:
Navicosoft’s SEO team elevated online visibility for Pediatric Surgeon through the following solutions.
Website Design:
We drastically improved website designs by improving the navigation flow, attracting patient leads with our innovative design and helpful elements that delivered what people were searching for.
Content Strategy:
Navicosoft’s medical writing team regularly published up-to-date, informative content for our client’s website, which led to an inflow of interested patients who were in search of this information, increasing the number of patient inquiries as well.
SEO Strategies:
We worked on implementing the latest SEO strategies that adhered to algorithms, securing the leading search spots for Pediatric surgeons in Melbourne.
Search Engine Marketing:
Another feat was achieving a quick influx of traffic for their website through successful pay-per-click campaigns, careful keyword research and selection, seizing a significant chunk of search queries, and boosting the ROI.
Regular Monitoring:
For constant growth, we were involved in the process by monitoring the success of our solutions through measures such as website traffic, audience retention rate, and phone calls and improving them if the need arose.
Impact:
| Navicosoft’s marketing services for the “Pediatric Surgeon” practice delivered impressive results: | |
|---|---|
| Domain Authority: | It rose from 0 to a high score of 30, indicating a massive boost in website trustworthiness for search engines. |
| Search Engine Performance: | Increasing website standing from the upper 33.2% to the top 1.3% search results, improving their website’s online visibility in Australia. |
| Web Traffic and Engagement: | Their website had more than 4000 visitors in a month, exhibiting successful client engagement in Melbourne. |
| Ad Campaign Effectiveness: | Successful PPC campaigns boosted event counts by 222%, giving a significant engagement boost. Winning local SEO by obtaining the first rank for keyphrases such as “Best Pediatric Surgeon.” |
| Return on Investment: | Secured online success with 1000% ROI, along with a 150% increase in conversion to sales, illustrating a boost in sales and profits. |
| Keyword Research: | We ranked their website for terms including “Pediatric Surgeon,” boosting their position from 76th to top most locally, bringing in more patients located in nearby areas. |
| Transformative ROI Boost: | Witnessed a 20x conversion rate boost, showcasing a significant return on investment and boosting the effectiveness of our online marketing prowess. |
The enormous success of their website was due to solving the complexities faced by the surgeon in digital marketing, making their place among the most visited websites. It was made possible by increasing their website trustworthiness through increased domain authority by designing an attractive webpage with engaging SEO-friendly content, marketing for Pediatric surgeons the most prominent market shareholder of child patients. This online success has secured a continuous inflow of Pediatric patients, demonstrating Navicosoft’s expertise in online marketing for pediatric surgeons!
